Every category
31 categories. In some of them the choice barely matters.
Each one publishes its definition, what a product must do to be included, and the fixed scenarios every product is put through, all before anything is tested against them. Where a category has no rubric yet, it says so and nothing in it carries a score.
19 categories · 0 tested
Business software
Customer engagement and lifecycle messaging platforms
Platforms that hold behavioural customer data and send messages across several channels off the back of it, branching on what somebody did rather than on a list they sit in. The heavier end of messaging, where the product is the segmentation as much as the sending.
Open category, no rubric published yet. 1 listed, none scored.
not tested yetCustomer support and help desk software
Tools that take inbound customer contact, route it to somebody who can answer, and keep the history. Spans shared inboxes through to full help desks with knowledge bases and automated first-line handling.
Open category, no rubric published yet. 0 listed, none scored.
not tested yetEmail marketing and lifecycle messaging software
Tools that hold a subscriber list, send broadcast and automated email against it, and report what happened. The category spans simple newsletter senders through to lifecycle platforms that branch on behaviour.
Open category, no rubric published yet. 3 listed, none scored.
not tested yetCRM software and sales pipeline tools
Systems that store customer and deal records, track a pipeline through stages, and give a sales team a shared view of who said what and what happens next.
0 tested of 8 listed
not tested yetHelpdesk and customer support ticketing software
Shared inbox and ticketing systems where a support team receives, assigns, tracks and answers customer conversations across email, chat and other channels.
0 tested of 5 listed
not tested yetAccounting and invoicing software for small business
Software that records income and expenses, issues invoices, reconciles against a bank feed and produces the reports an accountant or a tax authority expects.
0 tested of 0 listed
not tested yetProject management and team task tracking software
Tools where a team plans work, assigns it, tracks status across boards or timelines, and sees what is blocked or late.
0 tested of 8 listed
not tested yetHR software and employee onboarding systems
Systems of record for employees, contracts, personal data, leave, onboarding and offboarding checklists, and the reporting an HR team and a regulator need.
0 tested of 6 listed
not tested yetProduct analytics and business intelligence software
Tools that collect events or connect to a warehouse, and let a non-engineer answer questions about usage, funnels, retention and revenue without writing SQL.
0 tested of 0 listed
not tested yetProductivity and document collaboration software
Tools for writing, organising and sharing the documents, notes and wikis a team works from, usually combining a text editor with some structure such as databases, tasks or search.
Open category, no rubric published yet. 9 listed, none scored.
not tested yetFinance, payments and banking software for business
Software that moves, holds or reconciles company money: taking payments, paying people, managing spend, and converting between currencies.
Open category, no rubric published yet. 9 listed, none scored.
not tested yetSEO tools and web analytics software
Tools that measure how people find and use a website: search rankings, backlinks, keyword research, and traffic and behaviour analytics.
Open category, no rubric published yet. 8 listed, none scored.
not tested yetWebsite builders and no-code app platforms
Platforms for building a website, store or internal application without writing the hosting and deployment yourself, whether by visual editor or by configuration.
Open category, no rubric published yet. 8 listed, none scored.
not tested yetDeveloper tools and software engineering platforms
Tools engineering teams use to write, review, ship and run software: repositories, CI, error tracking, observability and the platforms around them.
Open category, no rubric published yet. 8 listed, none scored.
not tested yetFounder essentials, incorporation and company admin
The administrative software a new company needs to exist and stay compliant: incorporation, cap tables, equity, contracts, filings and company secretarial work.
Open category, no rubric published yet. 8 listed, none scored.
not tested yetTeam communication and meeting software
Where a team talks: chat, video calls, async video and the scheduling around them.
Open category, no rubric published yet. 7 listed, none scored.
not tested yetMarketing automation and email software
Tools for reaching an audience you already have: email campaigns, newsletters, lifecycle automation and the lists behind them.
Open category, no rubric published yet. 7 listed, none scored.
not tested yetDesign tools and visual collaboration software
Tools for designing interfaces and brand assets, and for the whiteboarding and review that happens around them.
Open category, no rubric published yet. 6 listed, none scored.
not tested yetCloud hosting and infrastructure platforms
Where software actually runs: compute, databases, storage, edge networks and the platforms that sit on top of them.
Open category, no rubric published yet. 6 listed, none scored.
not tested yet
12 categories · 0 tested
AI agents and automation
Workflow automation and integration software
Tools that connect applications and run multi-step processes automatically, triggered by an event or a schedule, without an engineer writing and hosting the glue code.
0 tested of 4 listed
not tested yetAI agent builders and no-code agent platforms
Platforms for building software agents that use a language model to decide what to do next, call tools or APIs, and carry out multi-step tasks with limited human supervision.
0 tested of 0 listed
not tested yetAI customer support agents and helpdesk automation
Agents that read incoming support conversations, answer from a company's own documentation and ticket history, and either resolve the conversation or hand it to a human with context attached.
0 tested of 0 listed
not tested yetAI SDR and sales outreach agents
Agents that research prospects, write and send outbound sequences, and book meetings with limited human involvement. The automated end of the sales development function.
0 tested of 0 listed
not tested yetRAG platforms and AI knowledge base software
Systems that index a company's documents and data so a language model can answer from them with citations, covering ingestion, chunking, retrieval, permissions and evaluation.
0 tested of 0 listed
not tested yetBrowser automation and web agent software
Agents that drive a real browser to complete tasks on websites, logging in, navigating, filling forms and extracting data, where no API is available.
0 tested of 0 listed
not tested yetAI meeting notetakers and call recording software
Tools that join calls, transcribe them, and produce summaries, action items and searchable records, usually syncing the result into a CRM or workspace.
0 tested of 0 listed
not tested yetAI document processing and data extraction software
Software that reads unstructured documents, invoices, contracts, forms, statements, and outputs structured fields with a confidence score and a path for human review.
0 tested of 0 listed
not tested yetVoice AI agents and automated phone answering
Agents that hold a real-time spoken conversation over the phone or in an app, answering, qualifying, booking and escalating, using speech recognition, a language model and synthesised speech.
0 tested of 0 listed
not tested yetAI coding agents and automated pull request tools
Agents that take a written task or an issue, change code across a repository, run tests, and open a pull request for human review.
0 tested of 0 listed
not tested yetLLM observability and agent evaluation tools
Tooling that records what an agent or language-model application did, prompts, tool calls, costs, latencies, and scores output quality against test sets so regressions are caught before users find them.
0 tested of 0 listed
not tested yetAI assistants and general-purpose AI tools
General-purpose AI products used across a company rather than for one job: chat assistants, writing and research tools, and the model providers behind them.
Open category, no rubric published yet. 9 listed, none scored.
not tested yet
A spread is only meaningful inside one category. Comparing a 12 point spread in CRM against a 12 point spread in voice tells you nothing, because they were measured with different rubrics.
14 categories are open
They exist because somebody listed in them, not because we have started testing. Those pages carry no scores and order alphabetically rather than pretending to rank.
Your category is not here?
Propose one when you list. An editor reads every proposal, and a category opens once three products sit in it.
120 products · 0 tested · 0 hours on the bench